This event is in aid of the Jason Roberts Foundation in memory of Cyrille Regis. The charity works to Support young people, Celebrate diversity and promote Respect across the UK and Grenada through sporting activity and social inclusion. You can find out more at jasonrobertsfoundation.com
Cyrille Regis MBE, who sadly died on 15th January this year, was a trustee of the Jason Roberts Foundation and a mentor for young people who benefit from the charity, alongside his involvement with Water Aid and Christians in Sport.
Of course, most of us remember Cyrille as a brilliant player for West Brom and Coventry City, particularly as a member of the Sky Blues’ 1987 FA Cup winning team, as well as for Aston Villa, Wolves and England amongst others.
His outstanding contribution to changing attitudes towards black and ethnic minority players in the English game is a remarkable legacy and his nephew, Jason Roberts, is just one of the generations of players to follow Cyrille, who benefited from that inspiration. Jason also played for the Baggies during his footballing career.
The cycle ride takes place on the same day that West Brom and Coventry play each other in the inaugural Cyrille Regis Memorial Trophy, a pre-season friendly to celebrate the life of such a great player. Hopefully, myself and others who are riding between the two stadiums will arrive at the Hawthorns in good time for the kick-off at 3pm.
Please support our efforts by giving generously at www.justgiving.com/fundraising/drj4cr9 … and don’t forget to gift aid your contribution which increases its value by 25%.
The Jimmy Hill Way Campaign